Social Media is a great tool for emergency's and events but sometimes it leads to more confusion and chaos. When a tweet or Facebook update creates a pandaemonium, people jump to conclusions and report or share things which are not true. Recently the strange drawback effect was felt through out the online and brick and mortar stores when people kept sharing information regarding HP Touchpad; even though the product was long sold out. People were still acting up and sharing information as if it's available. Every one is not going to use Social Media as a standard. Every tweet, update or share will create something unique and people need to filter out the information correctly so that they themselves do not fall victim to it.